Linda Morand, a former Ford model has brought thousands of the Twentieth Century’s most beautiful and iconic fashion and beauty images to light. For a time she was a fashion model and appeared in several iconic images which are still relevant today. She worked with Pierre Cardin, Karl Lagerfeld, Helmut Newton, Gosta Petersen, Vogue Italia, Vogue Paris, Harper’s Bazaar Italia, and many top photographers and designers.
Now Morand spearheads a lively group of Industry Insiders, including top models, photographers, beauty artists, agents and the leading archivists in the world. For the past eight years, miniMadMOD60s.com, a consortium of industry insiders ,from the 60s to the 80s has been quietly identifying and archiving the photographs. Linda Morand concentrates on the models whose faces were brands of 1964 – 1974 in the New York, Paris, and Milan, models she knew, worked with was inspired by.
On Facebook, scores of long-lost fashion industry friends from the 60s and 70s, have been reunited, forming private e-community with a lively discussion group of peers and like-minded people. The group’s efforts have inspired museum exhibits, books, documentaries, magazine layouts and several models reunions around the country. By ensuring that as many images as possible are kept in the public eye and memory, the creators hope to provide for future generations with record of how people looked, what constituted “fashion”, what iconic images spoke of the culture and ethos of a decade, and what “look” or “image” appealed to people in the Fifties.